Appropriation is a project based on the idea of “the use of borrowed elements in the creation of a new work.”  Appropriation is a common strategy employed in photography, both within the frameworks of artistic or commercial practice. Inherent in our understanding of appropriation is the concept that the new work decontextualizes whatever it borrows to create the new work.

Commercial photographers appropriate imagery to sell images, to inculcate specific feelings and associations such as nostalgia, classic glamour or humor. Artists use appropriation to play with commonly understood, iconography, decontextualizing, subverting or inverting received notions to generate debate.

 

For my project I decided to reproduce three Images of Greek-style booster photographs of three different decades:  1920, 1930, and 1940.  Around the decade of the 20s, the people who had their own cameras were the professional photographers. Families or couples who wanted to have a booster photo had to hire one of them, since compact cameras and cell phones did not exist in that time. Because of the stringency of that time the photos had to be produced according to specific standards. For example, in Greece around 1920, the standard way to take pictures of couples was with the man sitting and the woman standing next to him.  The 30’s and 40’s follows, however, the standards and the stereotypes begin to fade away.

I tried to cache style of the Greek booster photos of these three different decades, in professional photographic studios. I tried to duplicate everything: culture, origin, and time.  I then added an extra element as my personal touch to the pictures, white and expressionless masks on their faces.